How can organizations make the most of Workday while keeping pace with change? At Workday Rising 2026, Three Link Solutions Founding Partner Greg Knowlton joined GeekWire Studios’ Steph Strickland to share his perspective on practical growth, flexible support, and purposeful innovation.
Start smart, build practical, grow stronger
Greg described the philosophy behind Three Link’s approach:
- Meet customers where they are,
- Establish a strong foundation, and
- Build at a pace that works for their business.
Rather than taking on too much at once, organizations can make measured progress and continue to grow the value of their Workday investment over time.
As a Workday customer itself, Three Link brings its own experience to those conversations. Greg shared how the company is building on its foundation by enabling more technology and applying its lessons learned to customer implementations and activations.
Support when you need it
Not every organization needs the same level of ongoing Workday support. Teams may face resource gaps, turnover, or a need for specialized skills at a particular moment.
Three Link’s application management services (AMS) offer a flexible, “phone-a-friend” approach with no monthly minimums. Customers can use a reservation system to connect with Three Link’s team when they need assistance.
Make AI practical
Greg also emphasized the importance of starting with a business problem rather than building technology in search of a use case. Three Link’s internal and customer-facing technology teams explore automation and Workday solutions with that principle in mind.
For Greg, efficiency is about more than reducing costs. It can create opportunities to reinvest in the things that help customers succeed, including enablement, change management, and go-live readiness.
Watch the full conversation
Hear more about Three Link’s approach to Workday, innovation, and customer support.
Watch the Interview